The Octava Plant is Participating in the Musikmesse Exhibition

The Octava Plant is Participating in the Musikmesse Exhibition

From April 2nd to April 5th, the Russian manufacturer of electro acoustic products Octava presents its best products at the Musikmesse exhibition, which is the main event of the European music industry, is held in Frankfurt am Main. For the second year in a row, the company has shown not only the flagship but also new models at the largest international specialized exhibition of musical instruments. In 2019, this is the vocal microphone MK-119.

Among the Octava exposition – the entire line of manufactured microphones: tube (dynamic), condenser, ribbon. These are flagship microphones, including the MKL-112 premium tube microphone, which was presented at the same site in the spring of 2018, and new condenser models from the modern premium line MK-115 and MK-117. For the first time, a new vocal microphone MK-119, created on the basis of a wide-band cap of the popular MK-319, will be shown. A soundproof cabin will be installed on the stand, where everyone will be able to test the microphones in conditions close to ideal.

“Events like Musikmesse support the possibility of qualitative changes in the music industry, form a platform for a constructive dialogue and further collaboration of producers, distributors, musicians and sound producers. Participation of Octava in specialized international exhibitions contributes to raising the awareness of the renovated brand, allows introduction to new developments to the music community and see what product the modern market needs, said the marketing director of the Octava plant Lyubov Stalnova.

The Musikmesse exhibition in Germany is interesting because, in addition to manufacturers of musical equipment, it is attended by specialized associations, musicians, production centers, recording studios, educational institutions and other companies operating in the music industry. Last year, participants and guests of Musikmesse have shown a high interest in Octava products, which confirms the importance of the vector chosen by the enterprise and further development of export sales. Negotiations were held with potential partners. In particular, agreements were reached with the largest network of retail chains Thomann.de on promotion of the company's products.