LADA brand became an official partner of the XIX World Festival of Youth and Students being held from 14 to 22 October in Sochi. AVTOVAZ provided 50 LADA Vesta cars. White sedans decorated with bright logos of the festival will be used to transfer the visitors and participants.
According to the media service of the car building company, two LADA exhibitions will be open in the Sochi Olympic Park during the festival where the new brand models could be studied in detail. Apart from LADA Vesta sedan, new LADA Vesta SW Cross and an Exclusive configuration of LADA XRAY (with suede upholstery, two-colour 17-inch rims and other special finishing features) are being exhibited.
It should be recalled that today LADA Vesta is one of the most popular models in Russia. The car has been steadily holding the third place in the Russian rating of sales.
More than 30 modifications have been released over 1.5 years of LADA Vesta sales. The new modifications of this year are dual-fuel LADA Vesta CNG and the new top version LADA Vesta Exclusive. LADA Vesta SW and LADA Vesta SW Cross will be released until the end of the year. These cars are already being built at LADA Izhevsk.
The XIX World Festival of Youth and Students is being held from 14 to 22 October 2017 in Sochi. About 20 thousand young professionals of various fields from 180 countries have gathered here.